Our name is changing. Our commitment to helping farmers harvest more remains the same.
Bushel Plus is transitioning to a new global brand name: BranValt.
You will begin seeing the BranValt name in early 2026, with the official brand transition completed in July 2026.
While our name and visual identity are evolving, everything that matters to farmers stays the same: the products you trust, the people behind them, and our focus on helping you reduce harvest loss, improve efficiency, and protect your yield.
Why We’re Making This Change
Bushel Plus began with a simple goal: help farmers measure harvest loss so they could make better decisions in the field. Since then, we’ve grown significantly.
Today, we offer a broader range of harvest tools; including SmartPan, MAD Concaves, MiniCombine, and Harvest Academy, designed to work together to help farmers harvest more from every acre.
Our new name reflects:
- Our growth beyond harvest loss measurement
- A broader focus on harvest optimization, not just measurement
- A growing global community of farmers and partners
- A simpler, clearer way to bring all our tools together under one trusted brand BranValt better represents who we are today and where we’re headed.
What This Means for Farmers
This change is designed to make things clearer and easier for you.
- All our harvest tools will live under one unified brand
- It will be easier to find the right solution and trust that it works together
- You’ll continue working with the same team and partners
- There will be no disruption to products, service, or support
Simply put: the name is changing so the experience gets better, not more complicated.
What’s Changing - and What’s Not
What’s Changing
- Our company name: Bushel Plus → BranValt
- Our logo and visual identity
- Branding on products, packaging, website, and marketing materials
What’s Not Changing
- Product performance, quality, or specifications
- Warranties and customer support
- Dealer and partner relationships
- Company ownership, leadership, or team
- Our mission to help farmers reduce harvest loss and improve efficiency
Our Products
All existing products will continue to perform exactly as they do today. Product names, functionality, and compatibility remain unchanged. During the transition, you may see the same product with updated branding or labeled as BranValt (formerly Bushel Plus).
Our Mission and Vision Remain the Same
Our mission has not changed, and Our vision continues to guide us forward.
Our Vision
Our Mission
The BranValt name supports this vision as we continue to innovate, expand, and serve farmers around the world.
Frequently Asked Questions
Why change the name now?
Our business has grown beyond harvest loss measurement. This change reflects our expanded solutions and global direction.
When does the name change become official?
The official transition to BranValt will be completed in July 2026.
Will my products or warranties be affected?
No. All products, warranties, and support remain exactly the same.
Is the company ownership or leadership changing?
No. The same leadership team and employees remain in place.
How should I refer to the company during the transition?
We’ll be using “BranValt (formerly BushelPlus)” throughout the transition to keep things clear.
Will pricing, ordering, or dealer relationships change?
No. All purchasing and partner relationships remain unchanged.
Looking Ahead
The transition to BranValt is an important step as we continue to innovate, expand into new markets, and bring new harvest solutions to farmers worldwide.
We’re proud of where we started, and excited about where we’re going.
Questions?
If you have questions about the name change or what it means for you, we’re here to help.
Contact us: info@branvalt.com
